Digital marketing : global strategies from the world's leading experts /

Bibliographic Details
Main Author:	Wind, Jerry
Other Authors:	Mahajan, Vijay (coaut.)
Format:	Book
Published:	New York : Wiley, 2001.
Subjects:	Comportamiento del consumidor Comercio electrónico Administración de ventas

Description
Physical Description:	x, 416 p. : il. ; 24 cm.
ISBN:	0471361224

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