Digital marketing : global strategies from the world's leading experts /
| Autor principal: | |
|---|---|
| Otros Autores: | |
| Formato: | Libro |
| Publicado: |
New York :
Wiley,
2001.
|
| Materias: |
| LEADER | 00593cam a20001934504500 | ||
|---|---|---|---|
| 001 | 193743 | ||
| 020 | |a 0471361224 | ||
| 040 | |a Sistema de Bibliotecas USAC | ||
| 041 | |a eng. | ||
| 082 | |a 658.84 |b W763 | ||
| 099 | |a 658.84 W763 | ||
| 100 | |a Wind, Jerry | ||
| 245 | |a Digital marketing : |b global strategies from the world's leading experts / |c Jerry Wind, Vijay Mahajan. -- | ||
| 260 | |a New York : |b Wiley, |c 2001. | ||
| 300 | |a x, 416 p. : |b il. ; |c 24 cm. | ||
| 650 | |a Comportamiento del consumidor | ||
| 650 | |a Comercio electrónico | ||
| 650 | |a Administración de ventas | ||
| 700 | |a Mahajan, Vijay |e coaut. | ||