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355076 |
| 020 |
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|a 8475778658
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| 040 |
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|a Sistema de Bibliotecas USAC
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| 041 |
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|a esp.
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| 082 |
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|a 658.8
|b P825e
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| 099 |
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|a 658.8 P825e
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| 100 |
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|a Popcorn, Faith
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| 245 |
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|a Evaluación :
|b Las ocho verdades del marketing femenino /
|c Faith Popcorn, Lys Marigold ; tr. Cristina Armengol. --
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| 260 |
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|a Barcelona :
|b Granica,
|c 2001.
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| 300 |
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|a 349 p. ;
|c 22 cm.
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| 504 |
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|a Bibliografía: p. 319 -328
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| 650 |
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|a Mercadeo
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| 650 |
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|a Administración de mercadeo
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| 650 |
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|a Promoción de ventas
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| 700 |
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|a Marigold, Lys
|e coaut.
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