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|a Barquero Cabrero, José Daniel,
|d 1966-
|e autor
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245 |
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|a Comunicación estratégica :
|b relaciones públicas, publicidad y marketing /
|c José Daniel Barquero Cabrero ; editor: José Manuel Cejudo
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250 |
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|a primera edición
|
264 |
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1 |
|a Madrid :
|b McGraw-Hill,
|c 2005
|
300 |
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|a xiii, 239 páginas :
|b ilustraciones ;
|c 24 cm
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336 |
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|2 rdacontent
|a texto
|b txt
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|a Incluye referencias, páginas 213-238.
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