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| LEADER |
02822cam a2200409ua 4500 |
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PA-PaUTB |
| 005 |
20211213020027.0 |
| 008 |
920219s1989||||mx||000|0|eng|||||||spa|| |
| 020 |
|
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|a 9684224532
|
| 040 |
|
|
|a Sistema de Bibliotecas de la Universidad Tecnológica de Panamá
|
| 082 |
0 |
4 |
|a 658.83
|b K623
|q PA-PaUTB
|2 21
|
| 100 |
1 |
|
|a Kinnear, Thomas C.,
|e autor
|
| 245 |
1 |
0 |
|a Investigación de mercados :
|b un enfoque aplicado /
|c Thomas C. Kinnear, James R. Taylor ; traducción Antonio José Godoy ; revisión técnica Juan Gonzalo Londoño J.
|
| 250 |
|
|
|a 2a. edición en español
|
| 264 |
|
1 |
|a México :
|b McGraw-Hill,
|c c1989.
|
| 300 |
|
|
|a 737 páginas :
|b ilustraciones ;
|c 23 cm
|
| 336 |
|
|
|2 rdacontent
|a texto
|b txt
|
| 337 |
|
|
|2 rdamedia
|a no mediado
|b n
|
| 338 |
|
|
|2 rdacarrier
|a volumen
|b nc
|
| 500 |
|
|
|a En la cubierta aparece que es la tercera edición, pero ésta es la edición en inglés.
|
| 650 |
1 |
7 |
|a Mercadeo
|x Investigaciones
|2 LEMB
|
| 700 |
1 |
|
|a Taylor, James R.,
|e autor
|
| 942 |
|
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|2 ddc
|c LIBRO
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| 999 |
|
|
|c 13021
|d 13021
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| 952 |
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|
|0 0
|1 0
|4 0
|6 658_830000000000000_K623
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|9 27433
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|p 80015170
|r 2019-03-20
|t e.1
|w 2019-03-20
|y LIBRO
|
| 952 |
|
|
|0 0
|1 0
|4 0
|6 658_830000000000000_K623
|7 0
|9 27434
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|o 658.83 K623
|p 80015173
|r 2019-03-20
|t e.3
|w 2019-03-20
|y LIBRO
|
| 952 |
|
|
|0 0
|1 0
|4 0
|6 658_830000000000000_K623
|7 0
|9 27435
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|t e.2
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|y LIBRO
|
| 952 |
|
|
|0 0
|1 0
|4 0
|6 658_830000000000000_K623
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|9 27436
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|d 2010-11-25
|l 0
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|p 800312549
|r 2019-03-20
|t e.1
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| 952 |
|
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|0 0
|1 0
|4 0
|6 658_830000000000000_K623
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|
| 952 |
|
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|0 0
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|6 658_830000000000000_K623
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|
| 952 |
|
|
|0 0
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|4 0
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|o 658.83 K623
|p 300111462
|r 2019-03-20
|t e.3
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|y LIBRO
|
| 952 |
|
|
|0 0
|1 0
|2 ddc
|4 0
|6 658_830000000000000_K623
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|8 GEN
|9 27440
|a BUT-CH
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|d 2023-09-20
|e D
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|o 658.83 K623
|p 400111542
|r 2019-03-20
|t e.2
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| 952 |
|
|
|0 0
|1 0
|2 ddc
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|6 658_830000000000000_K623
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|8 GEN
|9 27441
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|d 2023-09-20
|e D
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|l 0
|o 658.83 K623
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|r 2019-03-20
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|
| 952 |
|
|
|0 0
|1 0
|2 ddc
|4 0
|6 658_830000000000000_K623
|7 0
|8 GEN
|9 27442
|a BUT-CH
|b BUT-CH
|d 2023-09-20
|e C
|g 25.00
|o 658.83 K623
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| 952 |
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| 952 |
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|0 0
|1 0
|2 ddc
|4 0
|6 658_830000000000000_K623
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|a BUT-VE
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|d 1993-12-21
|e C
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