|
|
|
|
| LEADER |
01405nam a2200289 a 4500 |
| 001 |
14097 |
| 003 |
PA-PaUTB |
| 005 |
20211213020145.0 |
| 008 |
091113s2004||||mx|ado||||||||||||||spa|d |
| 020 |
|
|
|a 9702604915
|
| 040 |
|
|
|a Sistema de Bibliotecas de la Universidad Tecnológica de Panamá
|
| 041 |
0 |
|
|a spa
|h eng
|
| 082 |
0 |
4 |
|a 658.83
|b M294i 2004
|q PA-PaUTB
|2 21
|
| 100 |
1 |
|
|a Malhotra, Naresh K.,
|e autor
|
| 245 |
1 |
0 |
|a Investigación de mercados :
|b un enfoque aplicado /
|c Naresh K. Malhotra ; traducción José Francisco Javier Dávila ; revisión técnica Rocío Moreno Sanabria.
|
| 250 |
|
|
|a Cuarta edición
|
| 264 |
|
1 |
|a México :
|b Pearson Educación,
|c c2004.
|
| 300 |
|
|
|a xxix, 730 páginas :
|b ilustraciones ;
|c 27 cm
|
| 336 |
|
|
|2 rdacontent
|a texto
|b txt
|
| 337 |
|
|
|2 rdamedia
|a no mediado
|b n
|
| 338 |
|
|
|2 rdacarrier
|a volumen
|b nc
|
| 650 |
1 |
7 |
|a Mercadeo
|x Investigacion
|2 LEMB
|
| 942 |
|
|
|2 ddc
|c LIBRO
|
| 999 |
|
|
|c 15564
|d 15564
|
| 952 |
|
|
|0 0
|1 0
|2 ddc
|4 0
|6 658_830000000000000_M294I_2004
|7 0
|8 CG
|9 37812
|a BUT
|b BUT
|c CIRPRE
|d 2009-11-16
|l 0
|o 658.83 M294i 2004
|p 800119563
|r 2019-03-20
|t e.1
|w 2019-03-20
|y LIBRO
|
| 952 |
|
|
|0 0
|1 0
|4 0
|6 658_830000000000000_M294I
|7 0
|9 37813
|a BUT-PO
|b BUT-PO
|l 0
|o 658.83 M294i
|p 800312534
|r 2019-03-20
|t e.1
|w 2019-03-20
|y LIBRO
|
| 952 |
|
|
|0 0
|1 0
|2 ddc
|4 0
|6 658_830000000000000_M294I
|7 0
|8 GEN
|9 37814
|a BUT-CH
|b BUT-CH
|d 2022-07-26
|e D
|g 75.00
|o 658.83 M294i
|p 400111084
|r 2019-03-20
|t e.1
|w 2019-03-20
|y LIBRO
|