|
|
|
|
| LEADER |
01455naa a2200313 4500 |
| 001 |
16691 |
| 003 |
PA-PaUTB |
| 005 |
20211213020218.0 |
| 008 |
12213s1996||||mx|ad||||||||001|0bspa3d|| |
| 020 |
|
|
|a 9701008944
|c B./5.00
|
| 040 |
|
|
|a Sistema de Bibliotecas de la Universidad Tecnológica de Panamá
|
| 041 |
0 |
|
|a spa
|h eng
|
| 082 |
0 |
4 |
|a 658.8
|b St26
|q PA-PaUTB
|2 21
|
| 100 |
1 |
|
|a Stanton, William J.,
|e autor
|
| 245 |
1 |
0 |
|a Fundamentos de marketing /
|c William J. Stanton, Michael J. Etzel, Bruce J. Walker ; traducción Rosa María Rosas Sánchez ; revisión técnica Ezequiel Teyssier Mont.
|
| 264 |
|
1 |
|a México :
|b McGraw-Hill,
|c c1996.
|
| 300 |
|
|
|a xxix, 885 páginas :
|b ilustraciones ;
|c 27 cm
|
| 336 |
|
|
|2 rdacontent
|a texto
|b txt
|
| 337 |
|
|
|2 rdamedia
|a no mediado
|b n
|
| 338 |
|
|
|2 rdacarrier
|a volumen
|b nc
|
| 650 |
1 |
7 |
|a Marketing
|2 LEMB
|
| 650 |
2 |
7 |
|a Comercio
|2 LEMB
|
| 650 |
2 |
7 |
|a Mercadeo
|v Investigación
|2 LEMB
|
| 700 |
1 |
|
|a Etzel, Michael L.,
|e autor
|
| 942 |
|
|
|2 ddc
|c LIBRO
|
| 999 |
|
|
|c 16600
|d 16600
|
| 952 |
|
|
|0 0
|1 0
|2 ddc
|4 0
|6 658_800000000000000_ST26
|7 0
|8 CG
|9 41121
|a BUT-AZ
|b BUT-AZ
|c CG
|l 0
|o 658.8 St26
|p 700112691
|r 2019-03-20
|t e.1
|w 2019-03-20
|y LIBRO
|
| 952 |
|
|
|0 0
|1 0
|4 0
|6 658_800000000000000_ST26
|7 0
|9 41122
|a BUT-AZ
|b BUT-AZ
|l 0
|o 658.8 St26
|p 700112692
|r 2019-03-20
|t e.2
|w 2019-03-20
|y LIBRO
|
| 952 |
|
|
|0 0
|1 0
|2 ddc
|4 0
|6 658_800000000000000_ST26
|7 0
|8 GEN
|9 159330
|a BUT-CH
|b BUT-CH
|d 2022-07-25
|e D
|g 50.00
|l 0
|o 658.8 St26
|p 400111728
|r 2022-07-25
|t e,1
|w 2022-07-25
|y LIBRO
|