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01952nam a2200421 a 4500 |
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PA-PaUTB |
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20220829162216.0 |
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160713s2007||||mx|ado||||||||||||||spa|d |
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|a 978-970-26-0770-0
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| 020 |
|
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|a 970-26-0770-1
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| 040 |
|
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|a Sistema de Bibliotecas de la Universidad Tecnológica de Panamá
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| 041 |
0 |
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|a spa
|h eng
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| 082 |
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|a 658.8
|b K8487 2007
|q PA-PaUTB
|2 21
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| 100 |
1 |
|
|a Kotler, Philip,
|e autor
|
| 245 |
1 |
0 |
|a Marketing :
|b versión para Latinoamérica /
|c Philip Kotler, Gary Armstrong ; traducción Leticia Esther Pineda Ayala ; revisión técnica Matthew G. Whitehouse y otros.
|
| 250 |
|
|
|a Decimoprimera edición
|
| 264 |
|
1 |
|a México, D.F. :
|b Pearson Educación,
|c ©2007.
|
| 300 |
|
|
|a xx, 655 páginas :
|b ilustraciones ;
|c 27 cm
|
| 336 |
|
|
|2 rdacontent
|a texto
|b txt
|
| 337 |
|
|
|2 rdamedia
|a no mediado
|b n
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| 338 |
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|2 rdacarrier
|a volumen
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| 504 |
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|
|a Incluye apéndice, referencias, créditos, glosario, índice analítico.
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| 526 |
0 |
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|a LMCIN
|
| 526 |
0 |
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|a LMNIN
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| 541 |
1 |
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|a Mentes brillantes.
|c D
|d Recibido: 2022/07/21.
|e 17543.
|h $ 75.00.
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| 650 |
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|2 LEMB
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7 |
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| 650 |
2 |
7 |
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| 650 |
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0 |
|a Mercadeo - Administración
|9 1405
|
| 700 |
1 |
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|a Armstrong, Gary,
|e autor
|9 5350
|
| 700 |
1 |
|
|a Pineda Ayala, Leticia Esther,
|e traductora
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| 942 |
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