Marketing de servicios financieros : una visión estratégica /

Bibliographic Details
Main Author: Donnelly, James H.
Other Authors: Berry, Leonard L., Thompson, Thomas W.
Format: Book
Language:Spanish
Published: Madrid : Diaz de Santos , 1989
Series:Liderazgo en banca
Subjects:
Description
Item Description:Título original: Marketing financial services
Physical Description:x, 355 páginas ; 21 cm.
ISBN:8487189059