Data mining techniques in CRM : inside customer segmentation /

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Data mining techniques in CRM : inside customer segmentation /

Bibliographic Details
Main Author:	Tsiptsis, Konstantinos
Other Authors:	Chorianopoulos, Antonios
Format:	Book
Language:	English
Published:	United Kingdom, England : John Wiley & Son, 2012.
Subjects:	CONSUMIDORES GESTION PROCESAMIENTO DE INFORMACION ADMINISTRACION NEGOCIOS

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