Best practice cases in branding : lessons from the world's strongest brands /

Bibliographic Details
Main Author: Keller, Kevin Lane 1956- (Author, Autor/a)
Format: Book
Language:English
Published: Upper Saddle River, N.J. : Pearson Educación, c2008.
Subjects:

Sistema de Bibliotecas de Universidad de Costa Rica

Holdings details from Sistema de Bibliotecas de Universidad de Costa Rica
Call Number: 658.827
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