Dirección de marketing : conceptos esenciales /

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Dirección de marketing : conceptos esenciales /

Bibliographic Details
Main Author:	Kotler, Philip 1931- (Author, Autor/a)
Other Authors:	Escalona García, Roberto Luis (Translator, Traductor/a)
Format:	Book
Language:	Spanish
Published:	México : Pearson Educación, 2002.
Edition:	1. edición
Subjects:	ADMINISTRACION DE MERCADEO

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