Managerial marketing, perspectives and viewpoints a source book /

Bibliographic Details
Main Authors: Kelley, Eugene J. (Author, Autor/a), Lazer, William (Autor/a)
Format: Book
Language:English
Published: Homewood, Ill : R. D. Irwin, 1958.
Subjects:
Description
Physical Description:x, 508 páginas : ilustraciones ; 24 cm