Basic marketing: concepts and decisions /

Bibliographic Details
Main Author:	Hise, Richard T.
Other Authors:	Gillett, Peter L. (coautor), Ryans, John K. (coautor)
Format:	Book
Language:	English
Published:	Massachusetts : Winthrop, 1979
Subjects:	MERCADO

Description
Physical Description:	572 p. ; il

Similar Items