Marketing mix conceptos, estrategias y aplicaciones
| Format: | Book |
|---|---|
| Published: |
Madrid
Mapcal
1990
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| Series: | (Biblioteca de manuales prácticos de marketing)
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| Subjects: |
| Physical Description: | xii, 165 p. diagrs. 24 cm. |
|---|---|
| ISBN: | 84-87189-70-9 |