Fundamentos de marketing

Bibliographic Details
Main Author:	Kotler, P.
Other Authors:	Armstrong, G.
Format:	Book
Language:	Spanish
Published:	Mexico (Mexico) : Pearson Educacion/Prentice Hall, 2003
Edition:	6. ed.
Subjects:	MERCADEO PLANIFICACION GRUPOS DE INTERES GESTION TOMA DE DECISIONES PROMOCION DE VENTAS INVESTIGACION DE MERCADOS

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