Global marketing management

Bibliographic Details
Main Author:	Buzzell, Robert Doroz
Other Authors:	Quelch, John A. (coaut.), Bartlett, Christopher (coaut.)
Format:	Book
Language:	Spanish
Published:	Massachusetts, EE.UU : Addison-Wesley Publishing Company, ©1992.
Edition:	2a. ed.
Subjects:	MERCADEO GLOBALIZACION COMERCIO EXTERIOR MERCADO DE EXPORTACION

Description
Physical Description:	xi, 751 p. ; 23 cm.
ISBN:	0201542803

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