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Marketing : un enfoque global /
Bibliographic Details
Main Author:
McCarthy, E. Jerome
Other Authors:
Perreault, William D.
(coaut.)
Format:
Book
Published:
México :
McGraw-Hill,
2001.
Edition:
13 ed. --
Subjects:
Promoción de ventas
Administración de mercadeo
Holdings
Description
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Sistema de Bibliotecas USAC
Holdings details from Sistema de Bibliotecas USAC
Call Number:
658.82
Copy
Available
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