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PA-PaUTB |
| 005 |
20211213020057.0 |
| 008 |
061130e1997||||sp|a|||f||||||001||sspad| |
| 020 |
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|a 8489660182
|c B/.15.00
|
| 040 |
|
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|a Universidad Tecnológica de Panamá
|
| 041 |
0 |
|
|a spa
|h eng
|
| 082 |
0 |
4 |
|a 658.8
|b K243 1997
|q PA-PaUTB
|2 21
|
| 100 |
1 |
|
|a Keegan, Warren J.,
|e autor
|
| 245 |
1 |
0 |
|a Marketing global /
|c Warren J. Keegan; traducción :
|b Esmé Frances Prentice; revisión técnica :
|b Carlo M. Galluci; editor :
|b Juan Stumpf.
|
| 264 |
|
1 |
|a Madrid :
|b Prentice-Hall,
|c 1997.
|
| 300 |
|
|
|a xix, 532 páginas :
|b ilustraciones ;
|c 25 cm
|
| 336 |
|
|
|2 rdacontent
|a texto
|b txt
|
| 337 |
|
|
|2 rdamedia
|a no mediado
|b n
|
| 338 |
|
|
|2 rdacarrier
|a volumen
|b nc
|
| 504 |
|
|
|a Incluye bibliografìa.
|
| 650 |
1 |
7 |
|a Mercadeo
|2 LEMB
|
| 942 |
|
|
|2 ddc
|c LIBRO
|
| 999 |
|
|
|c 14062
|d 14062
|
| 952 |
|
|
|0 0
|1 0
|2 ddc
|4 0
|6 658_800000000000000_K243_1997
|7 0
|8 CG
|9 30855
|a BUT
|b BUT
|c CG
|l 0
|o 658.8 K243 1997
|p 800125904
|r 2019-03-20
|t e.8
|w 2019-03-20
|y LIBRO
|
| 952 |
|
|
|0 0
|1 0
|2 ddc
|4 0
|6 658_800000000000000_K243_1997
|7 0
|8 CG
|9 30856
|a BUT
|b BUT
|c CG
|l 0
|o 658.8 K243 1997
|p 800125901
|r 2019-03-20
|t e.5
|w 2019-03-20
|y LIBRO
|
| 952 |
|
|
|0 0
|1 0
|2 ddc
|4 0
|6 658_800000000000000_K243_1997
|7 0
|8 CG
|9 30857
|a BUT
|b BUT
|c CG
|l 0
|o 658.8 K243 1997
|p 800125902
|r 2019-03-20
|t e.6
|w 2019-03-20
|y LIBRO
|
| 952 |
|
|
|0 0
|1 0
|2 ddc
|4 0
|6 658_800000000000000_K243_1997
|7 0
|8 CG
|9 30858
|a BUT
|b BUT
|c CG
|l 0
|o 658.8 K243 1997
|p 800125903
|r 2019-03-20
|t e.7
|w 2019-03-20
|y LIBRO
|
| 952 |
|
|
|0 0
|1 0
|2 ddc
|4 0
|6 658_800000000000000_K243_1997
|7 0
|8 CG
|9 30859
|a BUT
|b BUT
|c CG
|d 2006-11-30
|l 1
|o 658.8 K243 1997
|p 800116165
|r 2022-05-03
|s 2022-05-03
|t e.4
|w 2019-03-20
|y LIBRO
|
| 952 |
|
|
|0 0
|1 0
|2 ddc
|4 0
|6 658_800000000000000_K243_1997
|7 0
|8 CG
|9 30860
|a BUT
|b BUT
|c CG
|d 2006-11-30
|l 0
|o 658.8 K243 1997
|p 800116164
|r 2019-03-20
|t e.3
|w 2019-03-20
|y LIBRO
|
| 952 |
|
|
|0 0
|1 0
|2 ddc
|4 0
|6 658_800000000000000_K243_1997
|7 0
|8 CG
|9 30861
|a BUT
|b BUT
|c CG
|d 2006-11-30
|l 0
|o 658.8 K243 1997
|p 800116163
|r 2019-03-20
|t e.2
|w 2019-03-20
|y LIBRO
|
| 952 |
|
|
|0 0
|1 0
|2 ddc
|4 0
|6 658_800000000000000_K243_1997
|7 0
|8 CG
|9 30862
|a BUT
|b BUT
|c CG
|d 2002-12-18
|l 0
|o 658.8 K243 1997
|p 800112596
|r 2019-03-20
|t e.1
|w 2019-03-20
|y LIBRO
|
| 952 |
|
|
|0 0
|1 0
|2 ddc
|4 0
|6 658_800000000000000_K243
|7 0
|8 CG
|9 30863
|a BUT-VE
|b BUT-VE
|c CG
|l 0
|o 658.8 K243
|p 900111950
|r 2019-03-20
|t e.1
|w 2019-03-20
|y LIBRO
|
| 952 |
|
|
|0 0
|1 0
|4 0
|6 658_800000000000000_K243
|7 0
|9 30864
|a BUT-PO
|b BUT-PO
|d 2010-11-25
|l 0
|o 658.8 K243
|p 800312562
|r 2019-03-20
|t e.2
|w 2019-03-20
|y LIBRO
|
| 952 |
|
|
|0 0
|1 0
|4 0
|6 658_800000000000000_K243
|7 0
|9 30865
|a BUT-PO
|b BUT-PO
|d 2010-11-25
|l 0
|o 658.8 K243
|p 800312561
|r 2019-03-20
|t e.1
|w 2019-03-20
|y LIBRO
|
| 952 |
|
|
|0 0
|1 0
|2 ddc
|4 0
|6 658_800000000000000_K243_1997
|7 0
|8 CG
|9 30866
|a BUT-AZ
|b BUT-AZ
|c CG
|l 0
|o 658.8 K243 1997
|p 700111707
|r 2019-03-20
|t e.1
|w 2019-03-20
|y LIBRO
|
| 952 |
|
|
|0 0
|1 0
|4 0
|6 658_800000000000000_K243
|7 0
|9 30867
|a BUT-COL
|b BUT-COL
|l 0
|o 658.8 K243
|p 300111413
|r 2019-03-20
|t e.1
|w 2019-03-20
|y LIBRO
|
| 952 |
|
|
|0 0
|1 0
|2 ddc
|4 0
|6 658_800000000000000_K243
|7 0
|8 GEN
|9 30868
|a BUT-CH
|b BUT-CH
|d 2022-07-25
|e D
|g 50.00
|o 658.8 K243
|p 400114656
|r 2019-03-20
|t e.3
|w 2019-03-20
|y LIBRO
|
| 952 |
|
|
|0 0
|1 0
|2 ddc
|4 0
|6 658_800000000000000_K243
|7 0
|8 GEN
|9 30869
|a BUT-CH
|b BUT-CH
|d 2022-07-25
|e D
|g 50.00
|o 658.8 K243
|p 400111104
|r 2019-03-20
|t e.2
|w 2019-03-20
|y LIBRO
|
| 952 |
|
|
|0 0
|1 0
|2 ddc
|4 0
|6 658_800000000000000_K243
|7 0
|8 GEN
|9 30870
|a BUT-CH
|b BUT-CH
|d 2022-07-25
|e D
|g 50.00
|o 658.8 K243
|p 400111103
|r 2019-03-20
|t e.1
|w 2019-03-20
|y LIBRO
|