Basic Marketing : A Managerial approach / E. Jerome McCarthy Y William D. Perreault
Autor principal: | |
---|---|
Formato: | Libro |
Lenguaje: | Undetermined |
Publicado: |
U.S.A. : Richard D. Irwin, Inc.
|
Edición: | 9 |
Materias: |
LEADER | 00479nam a2200157Ia 4500 | ||
---|---|---|---|
008 | 240708s9999 xx 000 0 und d | ||
020 | |a 0-256-03649-7 | ||
040 | |a Sistema de Bibliotecas BICU | ||
050 | |a 380 M479 | ||
100 | |a McCarthy E. Jerome | ||
245 | 0 | |a Basic Marketing : A Managerial approach / E. Jerome McCarthy Y William D. Perreault | |
250 | |a 9 | ||
260 | |a U.S.A. : Richard D. Irwin, Inc. | ||
300 | |a 749 p. : il., col. | ||
650 | |a 1.MARKETING\ I.t. | ||
999 | |c 380 |