Marketing de fidelización : estrategias para construir e implementar la rentabilidad del cliente a largo plazo. /
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| Format: | Book |
| Language: | Spanish |
| Published: |
Buenos Aires :
Pearson,
2009.
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| Subjects: |
| Physical Description: | 496.p. : gráfs. ; 23 cm. |
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| ISBN: | 9789876150736 |