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Consumer behavior : building marketing strategy /

Bibliographic Details
Main Author: Mothersbaugh, David L. (autor)
Other Authors: Hawkins, Del I. (autor)
Format: Book
Language:English
Published: New York : McGraw Hill Education, c2016.
Edition:Thirteenth edition
Subjects:

Sistema de Bibliotecas de la Universidad Nacional de Costa Rica

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Call Number: 658.83420973
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