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Global marketing management /
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Global marketing management /
Bibliographic Details
Main Author:
Keegan, Warren J., 1936-2014
(autor)
Other Authors:
Brill, Elyse Arnow
(autora)
Format:
Book
Language:
English
Published:
New York :
Pearson,
2014.
Edition:
eighth edition
Subjects:
EXPORTACIONES
ESTUDIOS DE CASOS
GESTIÓN
COMERCIALIZACIÓN
MERCADO INTERNACIONAL
Holdings
Description
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Description
Physical Description:
xii, 457 páginas.
ISBN:
9780136157397
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