Integrated Business Information Systems : A Holistic View of the Linked Business Process Chain ERP-SCM-CRM-BI-Big Data /

Bibliographic Details
Main Author: Gronwald, Klaus-Dieter. (Author)
Corporate Author: SpringerLink (Online service)
Format: eBook
Language:English
Published: Berlin, Heidelberg : Springer Berlin Heidelberg : Imprint: Springer, 2017.
Edition:1st ed. 2017.
Subjects:
Table of Contents:
  • Introduction
  • Role Based Business Simulation
  • Preparation and initiation
  • Development and implementation of an ERP strategy
  • Game Round 1 - Supply Chain not optimized
  • Development and implementation of a SCM strategy
  • Game Round 2
  • Development and implementation of a CRM strategy
  • Game Round 3 - CRM-SCM integration
  • Business Intelligence and Big Data Analytics
  • Game Round 4 - CRM-Big Data integration
  • Part II - Theoretical Background
  • ERP - Enterprise Resource Planning
  • SCM - Supply Chain Management
  • CRM - Customer Relationship Management
  • BI - Business Intelligence
  • Big Data Analytics
  • Part III - Simulation Information Material
  • Post-Merger Initial Situation - Alpha Beer
  • Post-Merger Initial Situation - Green Beer
  • Post-Merger Initial Situation - Royal Beer
  • Post-Merger Initial Situation - Wild Horse Beer
  • Freight and Distribution Logistics
  • kdibis.com
  • Part IV - Appendix
  • Index.