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00949nam a2200277uu 4500 |
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000195117 |
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20120528153144.0 |
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120314s2003 xxu ||||| eng |
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|a 9781578517985
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|a 9322736
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|a Sistema de Bibliotecas de la Universidad de Costa Rica
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|a eng
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082 |
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|a 658.827
|b M899u
|2 23
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100 |
1 |
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|a Moser, Mike
|d 1953-
|e Autor/a
|4 aut
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1 |
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|a United we brand :
|b how to create a cohesive brand that's seen, heard, and remembered /
|c Mike Moser
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|a Boston, Massachusetts
|b Harvard Business School Press,
|c c2003.
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300 |
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|a xvii, 165 páginas :
|b ilustraciones
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650 |
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|a PRODUCTOS DE MARCA
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650 |
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|a PRODUCTOS NUEVOS
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650 |
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|x ADMINISTRACION
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650 |
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|a MARCAS DE FABRICA
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912 |
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|a 28-MAY-2012 - CRUZ BARRANTES, MARIA AUXILIADORA
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915 |
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|a 03-MAY-2012
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917 |
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|a 14-MAR-2012 - JEREZ BRENES, SILVIA ELENA
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949 |
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|a CSA -ACC
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916 |
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|a Centro Catalográfico
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