Public relations strategy : Korean case studies /
"Here is a lucid, comprehensive PR case analysis of predominantly Korean examples. Prof. Won reveals an essential, practical formula to solving the complexity in communication strategy."--Back cover
Formato: | Libro |
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Lenguaje: | English |
Publicado: |
Seoul, Korea :
Commuication Books,
2010.
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Materias: |
GZM
Número de Clasificación: |
659.2 |
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Copia | Disponible |