Study guide to accompany stanton-futrell. Fundamentals of marketing / Thomas J. Adams

Modern marketing and its environment, target marketing, the product, the price, distribution,promotion, marketing in special fields, implementing and evaluating the marketing effort

Detalles Bibliográficos
Autor principal: Adams, Thomas J.
Formato: Libro
Lenguaje:Spanish
Publicado: New York (State): McGraw-Hill book company 1987
Edición:8
Materias:
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245 1 0 |a Study guide to accompany stanton-futrell. Fundamentals of marketing / Thomas J. Adams 
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