Managing quality service in hospitality : how organizations achieve excellence in the guest experience

Detalles Bibliográficos
Autor principal: Ford, Robert C. 1945- (autor)
Otros Autores: Sturman, Michael C. (autor), Heaton, Cherrill P. (autor)
Formato: Libro
Lenguaje:English
Publicado: Clifton Park, N.Y. : Delmar, Cengage Learning, ©2012
Materias:
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100 1 |9 66000  |a Ford, Robert C.  |q (Robert Clayton),  |d 1945-  |e autor 
245 1 0 |a Managing quality service in hospitality :   |b how organizations achieve excellence in the guest experience  |c / Robert C. Ford, Michael C. Sturman, Cherrill P. Heaton. 
264 4 |a Clifton Park, N.Y. :   |b Delmar, Cengage Learning,   |c ©2012 
300 |a xxvi, 516 páginas :   |b ilustraciones (algunas a color), cuadros ;   |c 26 cm 
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505 2 |a The basics of wow! The guest knows best. -- Meeting guest expectations through planning. -- Setting the scene for the guest experience. -- Developing the hospitality culture: everyone serves!. -- Staffing for service. -- Training and developing employees to serve. -- Serving with a smile: motivating exceptional service. -- Involving the guest: the co-creation of value. -- Communicating for service. -- Planning the service delivery system. -- Waiting for service. -- Measuring and managing service delivery. -- Fixing service failures. -- Service excellence: leading the way to wow!. 
650 0 |2 LC  |9 220593  |a INDUSTRIA DE LA HOSPITALIDAD  |x ADMINISTRACION 
650 7 |2 LEMB  |9 166234  |a ADMINISTRACION DE INDUSTRIAS DE SERVICIOS 
650 7 |2 LEMB  |9 135525  |a SERVICIO AL CLIENTE 
650 7 |2 LEMB  |9 156252  |a ADMINISTRACION DE PERSONAL  
650 7 |9 150364  |a HOSPITALIDAD  |2 LEMB  |x ASPECTOS SOCIALES 
700 1 |9 220466  |a Sturman, Michael C.   |q (Michael Craig)  |e autor 
700 1 |9 121916  |a Heaton, Cherrill P.,   |e autor 
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